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We are cultural marketing and production specialists
Orbellia is a full-service creative studio that crafts brands people
We reclaim and redefine beauty through an authentic African lens.
AGENCY

Your Global Communication Partner

Our Signature

With over 10 years of experience in the communication sector, Orbellia bridges Africa and the Western world, delivering comprehensive strategies for brands, SMEs, and startups.

Our expertise across Gabon, France, and Canada has enabled companies to succeed in their market through advanced digital marketing solutions.
Passionate about brand leadership and storytelling, we leverage technology, data analytics, and AI to understand consumer behavior, merging traditional heritage with modern marketing insights.

We had the pleasure of collaborating with renowned brands like Maybelline New York, Garnier, and Yves Rocher, as well as working with innovative startups like Nebedai, Eureka Bio, Eliwax. In the retail sector, our experience includes activations for leading brands like Rowenta, Tefal, and Kiabi.

Now specializing in branding SMEs within the cosmetics and creative industries, Orbellia believes that Beauty, Media, and Culture are the pillars of Soft Power and key to Africa’s Renaissance.

Our global vision and commitment to empowering African entrepreneurs, combined with our ability to mobilize large online communities, position Orbellia as a leading force in African digital communications. Driven by values of boldness and creativity, Orbellia is dedicated to supporting brands that seek to make a lasting impact and contribute to Africa’s growth.

Our Engagement

Orbellia is committed to a vision where beauty, culture, and creativity thrive sustainably. We
believe that meaningful change begins with responsible actions, and we’re accelerating our
efforts to promote sustainable development within the beauty and creative industries.

Launched in 2024, our in-house and client-facing CSR program, Beauty with Purpose, is led
by our dedicated team to foster positive impact across all our activities. This program
includes several initiatives and collaborations with sustainability experts:

  • Sustainable Sourcing Partners: We collaborate with ethical sourcing platforms such
    as People4Impact to uphold responsible sourcing practices in the beauty and fashion
    industries.
  • Digital Footprint Reduction: We work to minimize the environmental impact of
    digital technologies through energy-efficient practices and carbon offset strategies.
  • Ethical Fashion and Beauty Alliances: We work alongside sustainable collectives,
    such as the Personal Care Products Council, which supports our sustainability efforts
    through best practice sharing, stakeholder education and engagement, as well as
    strategic communications and storytelling.
  • Guidance for Responsible Branding: With the help of The British Beauty Council,
    we support brands in adopting responsible business models that align with our vision
    of sustainable growth.

Our Sustainability Goals Include:

  • Reducing Environmental Impact of Publications: We aim to reduce print
    publications, prioritize the use of eco-friendly paper, and select low-pollution inks.
  • Expanding Digital Content: We focus on digital content, with an expanded,
    environmentally friendly digital format to reduce waste.
  • CSR Training and Knowledge Sharing: We develop and provide internal CSR
    training to empower our teams and clients to integrate sustainable practices into their
    projects.

Through the “Beauty with Purpose” program, Orbellia is dedicated to fostering lasting
change, supporting brands committed to sustainable impact, and advancing a brighter,
greener future in beauty and creativity.

Our Team

We are a dynamic team of 15+ individuals, driven by a deep willingness to shift Africa’s narrative. As strategists, writers, producers, designers, and creative chameleons, we thrive on diversity of thought and action. We prioritize doing over PowerPointing, escaping echo chambers, and immersing ourselves in the communities we serve— not just the advertising world.

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PROJECTS

Why Choose Orbellia ?

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Devoted to creating value

A fully local agency with global expertise.

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Years of Experience

Cumulative expertise across our team members.

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Clients Per Year

Consistent track record of satisfied customers.

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Influencer Network

Extensive reach across African influencers.

Our References

EXPERTISE

What We Do

Strategy

We provide world-class strategy, seamlessly integrated into one comprehensive approach.
Brand Strategy, Research & Insights, Naming, Data & Social, Reporting, Social Strategy, Comms Planning.

Creative

Our creativity is designed for today’s dynamic marketing landscape.
Brand Advertising, Social Campaigns, Content Creation, Publishing, Design, Intellectual Property, Experiential Marketing

Brand

Comprehensive brand identity systems and design solutions tailored to your needs.
Brand Advertising, Social campaigns, Content, Publishing, Design, Intellectual Property, Experiential.

Influencer Marketing

We craft impactful partnerships between brands and influencers to expand reach and engagement.
Influencer Strategy & Selection, Campain management, Content Cretion & Amplification, Performance Tracking & Reporting, Micro/Nano/Macro-influencers & Brand Ambassadors

Production

Complete production and studio services, available for both our clientss and in-house projects.
Film & video, Digital & Social Content, Animation, Illustration, Photography, Experimential Production

Event

We orchestrate cultural phenomena and creative experiences that move audiences and transform brands.
Concept Development and Ideation, Styling and Scenography, Experiential Production, Logistics and Coordination, Mass Events
PUBLICATIONS
The Business Impact of Inclusive Advertising for Orbellia – Embracing the Plurality of Africa
The "Decolonizing Beauty" Campaign by Zikora Productions
The Power of Design in City Branding – Orbellia’s Work on Libreville's Visual Identity
CONTACT

+241

Libreville, Gabon

Immeuble Frangipaniers, Libreville.
Cel : +241 07577993

+33

Paris, France

78 rue du Ranelagh, 75016 Paris
Cel : +33 7 59667207

+225

Abidjan, Côte d'Ivoire

Rue B31 Cocody Danga, Abidjan
Cel : +225 0701822948

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